Citi's new approach to corporate citizenship.

"As a bank, we have a responsibility to do everything we can to make the communities we're in prosper. One of the responsibilities that goes with that is financial inclusion. Financial inclusion is about making services and making our capabilities available to people who aren't part of the financial system yet. We try to bring people into the system, to help them save, help them learn how to build assets, help them have a checking account. All those things go with our responsibility of being a bank."

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